What is “Baby Bling”?

“Baby Bling” is a new term to describe eye-catching dummies, clips and bottles of the usual design but with one important difference – they have stuck-on beads, gems and other decorations in order to add a touch of “bling” to baby’s look. Adding “bling” to dummies serves no medicinal purpose, it is purely a cosmetic addition.

Many of these products are manufactured by legitimate companies in accordance with the highest safety standards, but are then being bought by other companies who glue on the gems, beads and other decorations. There are strict controls on adding beads, gems or stickers to soothers, bottles and other baby products and, as such, these customised products are potentially unsafe.

An additional concern is that some of these dummies and bottles are being imported from the Far East and may not have been subjected to the same testing for chemicals and durability as UK dummies and bottles. These products have been available to buy from websites, independent shops and market stalls.

For more information on "Baby Bling", visit http://www.rospa.com/homesafety/adviceandinformation/product/baby-bling.aspx.