05 January 2007
An online risk assessment tool that gives organisations a better
idea of their employees’ strengths and weaknesses behind the wheel has
won a second award for its pioneering approach to road safety.
RoSPA’s Driver Profiler was named the Innovative Road Safety Product of the Year at the Highways Magazine Excellence Awards.
The
award, sponsored by Shell Bitumen, was established to recognisor
products that are helping to achieve a reduction in incidents and
casualties on the roads.
It is the second time Driver
Profiler has been acclaimed for its originality. In 2005, the software
won a British Safety Industry Federation Product Innovation Award.
Driver
Profiler, which was developed in partnership with BT, is a psychometric
test that uses internet technology to assess behaviour and attitude on
the road without employees needing to leave the workplace.
The
results allow employers to deliver an appropriate level of driver
training to each individual if required, bringing considerable benefits
to the organisation, as well as to the employee.
Research
has shown that between a quarter and a third of all serious and fatal
road accidents involve someone who is at work at the time.
RoSPA
has been campaigning for more than a decade for employers and
regulators to address Managing Occupational Road Risk (MORR) as a
mainstream health and safety issue. Driver Profiler is part of a
package of products available from RoSPA to help with this.
Charles
Davis, RoSPA Head of Driver and Fleet Solutions, said: “We are
extremely pleased that Driver Profiler has once again been chosen to
receive an award for innovation.
“Driving is the most
dangerous work activity that the majority of people do. By offering
organisations user-friendly solutions to help them manage their
employees’ occupational road risk we believe we can contribute to
reducing the tragic and costly toll of incidents on our roads.”